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Post by yamanseo95848 on Mar 16, 2024 20:20:17 GMT 10
Most people are going to view your landing pages from their phones, so you know that you should optimize your landing pages for mobile devices—but you shouldn't stop there. To maximize your conversions, you'll need to create a mobile-optimized landing page that loads quickly. Faster load times lead to better conversions, and page speed plays a role in how well you rank on the SERPs. Accelerated Mobile Pages, or AMP, is an open source HTML framework that was designed to reduce the loading times of mobile-optimized landing pages to an average of one second. It can be a bit challenging to build an AMP landing page if you've never done it before, but like with its standard landing pages, Unbounce provides more than 15 pre-built AMP templates that you can AOB Directory easily customize to your business type, target audience, and goal. And even after your page goes live, Unbounce will keep the code up-to-date with the latest AMP standards. 7. Dynamic text replacement (for personalizing landing pages) It's impossible to manually create page variants that cater to all your visitors at all times. Unbounce offers a workaround: dynamic text replacement. This feature allows marketers to match the copy of their landing pages to the specific keywords that people typed to get to the search results and ads that brought them to your landing page. When you combine dynamic text replacement with dynamic keyword insertion as this company did, you can create paid search campaigns that match search intent every single time.
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